Empowering Women Entrepreneurs through Digital Transformation: Women ICT Frontier Initiative (WIFI DX)
ABOUT THE PROGRAM
The two-day training program covers the following courses (february 27–28):
• E-commerce and Digital Marketing
This course provides women entrepreneurs with practical skills to build an online presence and effectively promote products and services in the digital environment.
• Data Analytics and Artificial Intelligence for Women Entrepreneurs
This course develops key data analytics skills to enhance decision-making quality and improve business performance. It covers the core concepts of descriptive, diagnostic, predictive, and prescriptive analytics, with a strong focus on ethical data use and customer protection. Participants will learn how to collect, analyze, and interpret data to generate insights, optimize operations, expand their customer base, improve marketing strategies, and increase overall business efficiency.